Client
Intuit

Role
Interactive design
& art direction

Agency
Make Me Pulse

Intuit training game

Two different words have been imagined by the collaboration of the design and 3D team. The construction of the scene has the same logic, namely, a major central element (water zone). Then elements gravitate around it which suggest that life exists. By having several levels of depth of field, this allows the use of parallax to bring the world to life. The specificity of this game allows these two worlds to evolve over time by adding more and more elements. It was therefore necessary to think about the screens at each stage of the game to ensure the good readability of the elements. The two imagined worlds are "Lost world" and "Candy world". The Lost world features a prehistoric atmosphere, abundant with green vegetation and stone structures. In contrast, the Candy world is vibrant and cheerful, characterized by bright, predominantly pink colors, and designed to resemble a whimsical candy land.

Design system

The design system has been crafted to adapt seamlessly to both the "Candy World" and the "Lost World." The elements remain consistent to ensure UI design coherence, but the colors change according to the world: pink for Candy World and green for Lost World.

Gamification

Gamification has been the central mechanic throughout the project's development. Levels allow players to progress by unlocking new challenges. Collectible rewards provide incentives to keep playing and to enhance their world and avatar. Customizing their own world and avatar enables players to create a unique environment that reflects their style and preferences. Finally, the ranking system adds a competitive element, motivating players to improve and to compete with others.